Zoho Marketing Automation
Generate, nurture and convert leads with automated multichannel campaigns. Email, SMS, WhatsApp and social in a single journey builder.
From first contact to sale, with no manual work
Zoho Marketing Automation manages the whole funnel: it attracts prospects, nurtures them with relevant content and hands them to sales only when they’re ready to buy.
Lead generation
Landing pages, forms, pop-ups and social integration to capture leads from every channel into one database.
Visual journey builder
Build automatic drag & drop flows: if they open email X send Y, if they visit page Z alert sales.
Multichannel
Email, SMS, WhatsApp, push notifications and social ads coordinated in one coherent path for the lead.
Lead scoring
Automatic scoring based on email interactions, site visits and engagement. Only hot leads reach sales.
Marketing planner
A single calendar to plan all marketing activity: campaigns, events, content and budget.
ROI tracking
Attribution of conversions to the campaigns that generated them. Invest where it actually works.
Marketing automation that connects to sales
Marketing automation works when it’s aligned with the sales process. BIT designs the journeys around how your company actually sells.
Strategy and flow architecture
We map the marketing and sales funnel and define the journeys and triggers for each stage of the lead’s path.
Multichannel technical setup
We configure email, SMS, WhatsApp Business and social integration. Deliverability and GDPR compliance included.
CRM integration and reporting
We connect Marketing Automation to Zoho CRM to pass qualified leads and track the ROI of every campaign.
Your marketing can work even when you’re out of the office
Automate lead generation and nurturing. BIT designs the flows and puts them into production for you.